Vodafone customers in Rajasthan showed an enthusiastic response to their Diwali initiative that was carried out across 33 Vodafone stores and select mini stores in the circle. On 21st and 22nd October, post-paid customers were invited to walk into their nearest Vodafone store to send a gift with a personalised Diwali card to their loved ones living anywhere in India.
Vodafone's stores in the state saw a perceptible rise in the number of walk-ins during the two-day campaign. Over 3500 gifts were sent out on behalf of customers in Rajasthan to multiple locations in India including Shillong and Imphal in the North East, to Mathura, Ujjain beside other cities and towns in the South and North. Interestingly, 220 army jawans who will be away from their families on the call of duty, utilised Vodafone’s Diwali Delights initiative to send their Diwali greetings to their loved ones at home.
Amit Bedi, Business Head - Rajasthan Vodafone India, said “I am overwhelmed by the joyous feedback received from our loyal customers who thronged the stores in large numbers to benefit from our Diwali Delights campaign. We have conducted this unique initiative for the second consecutive year. It is humbling to have been of service to 220 of our country’s brave jawans, facilitating the delivery of these gifts to their families. Vodafone wishes all its customers a very Happy, Peaceful and Prosperous Diwali”.