UC Browser Hits 400 Million Monthly Active Users Worldwide

NEW DELHI: UC Browser, a product of the Alibaba Group, today announced it has crossed the 400 million MAU (Monthly Active User) mark worldwide, making it the largest mobile browser in Asia and the 2 nd largest mobile browser in the world according to 3rd party web traffic analytics service StatCounter .

Achieving such a firm base and emerging as the leader, especially in Asian markets, UC Browser is now at par with social networking sites Twitter and Facebook’s Instagram which have also the surpassed 400 million MAU.

UC Browser remains more than ever committed towards providing industry-leading, quality, world class, mobile Internet service on a global scale.

Expressing his delight at the rapid growth of their user base, Mr Kenny Ye, GM of Global Markets, Alibaba mobile business group said, “The increase in the number of active users is a validation of our mission to provide quality and convenient internet access to everyone across the world. We are devoted to offering curated local content and serving as the first window to the glorious world of internet for hundreds and millions of people around the globe. Our technology innovations like cloud based browsing, faster downloads and customised content are helping people bridge the digital divide and make meaningful difference to their lives, which makes us even more confident of our business growth and direction.”

Redefining a conventional browser: from tool to content aggregator

As more people adopt the mobile phone as their primary means of communication, the data consumption on phones is also increasing. In this evolving landscape, UC Browser sees a greater role for itself in their daily lives as a content aggregator. Statistics show that digital content will soon overtake traditional media where it hasn’t taken over already. According to the Global Web Index report, based on interviews with 200,000 internet users across 37 major markets in late 2015, in as many as 27 countries, including India, people are spending more time each day online rather than consuming traditional forms of media, including news, videos, etc.

Speaking on future plans, Kenny further added, “The browser of tomorrow will be interactive and hyper local in its nature. Through our industry leading technology and innovative ideas we are at the forefront of this transformation. Our innovations such as UC Cricket were very successful in India, Pakistan and Bangladesh. We are determined to expand our offerings and bring in more local content like music, videos, entertainment, giving users a more power packed, fast and fulfilling experience.