Rajiv Bhalla, Managing Director India and Sanjay Katyal, National Sales Manager, Barco speak on the product portfolio and its position in the Indian market.
What are the products Barco offers to its consumers?
We offer a wide range of innovative, hi-tech and high-quality networked visualization products for the Indian market, including Large Screen display solutions, Digital Cinema projectors, Hi-tech medical displays, rugged displays for professional applications.
What are the areas Barco has covered in India so far?
Barco has installed its systems in almost all prestigious organizations in India. Be it a public sector unit or a private sector company, Barco has made its presence felt everywhere. A few names to mention are Bharti Airtel, Vodafone, Delhi International Airport Ltd., Cairn India, Aeronautical Development Establishment, INOX, Sathyam Cinemas, Cinepolis, Prasad Labs, Fortis Hospital, Seven Hills Hospital and many more.
What are the unique prepositions of UniSee? How do the functional requirements match?
The unique value proposition of Barco UniSee is built on 3 pillars; what you see, what is behind the LCD panel and how the LCD video wall is managed. The main reason behind is the unique modularity of the platform which creates the real value. Extending the NoGap technology, for which Barco is renowned for in the control room market with its rear-projection cubes, to this new LCD video wall platform, the inter-tile gaps of the Barco UniSee LCD video will no longer disturb the one single view. Besides this seamless viewing experience, we offer an unmatched lifetime, unmatched intro- and inter-tile uniformity, higher brightness and superior reliability for 24/7 applications.
How would Barco UniSee create a new benchmark?
Barco Unisee is a clear testament to our technology leadership. Our renowned and patented NoGap technology will enable Barco UniSee to spread content over multiple video wall ties without any gap, so we can say that we do mind the gap. With the bezel, less display, the easy to dock and unlock the panel from the mounting structure feature, the product is a leap forward for Barco.
Is your product truly one of a kind?
We promise to give our customers an uninterrupted viewing experience with NoGap technology, perfectly balanced total image faster installation and maintenance, minimizing risk of damage, more reliability with remote and redundant power supply.
Barco’s visualization solutions for the market go beyond the traditional large displays and video walls. We also supply the critical networked visualization solution that gets the information to any location in the world.
What are your achievements so far?
Our product has been lauded with the positive market response and some of the prestigious industry awards in the international market such as Red Dot: Best of the Best Award 2018, InfoComm2018 Best of Show Award, rAVe 2018 Reader’s Choice Award among others.
What are the major areas that Barco focuses?
Our focus is on three core markets, the first one is Enterprise from meeting and control rooms to corporate spaces, the second one is the Healthcare sector covering the radiology to the operating rooms and the third is the Entertainment Industry where we want to cover from the theatres to live events.
What was the sale generation during the last year?
In 2017, we realized sales of the 1.085 billion euros.
Authored By: Divya Bishi