Inveno Launched Hotoday App in India

Inveno has announced the launch of its new app Hotoday. Focusing on the reading habits and interests of smartphone users, the hotoday app recommends news and information to users through an algorithm and an abundant pool of media resources, providing the desirable information.

Powered by the competitive Push Intelligent Engine (PIE) technology, Hotoday can gather, select and distribute content according to specific algorithm among the tremendous amount of data. Based on users’ characteristics, interests and browsing habits, PIE can provide different interfaces and contents to meet users’ individual reading demands. The app will recommend both local and international information to users by using English and other local languages.

Mr Tomsin Tung, CEO, Inveno said,“There is no better place to launch our product than the competitive and fast-evolving Indian market. With the advent of 4G, wider coverage of mobile network and launch of many low-cost smart phones, there is tremendous potential in the mobile internet market here. Although, the mobile internet media market in India, especially the aggregated media market, is still at a starting stage. We hope to co-build the bright future with the right partners”