IndiaMART Launches Digital Campaign to Elevate SMEs

NEW DELHI, INDIA: IndiaMART started with a simple idea to help SMEs market their products and services. Today that idea has translated in to the mammoth achievement of enrolling 1, 00,000 premium customers on their platform. To commemorate this milestone and give voice to such SMEs who have benefitted from the IndiaMART alliance, it has launched a digital video campaign that brings these emerging entrepreneurs to the limelight in a concise montage. Acknowledged as the true heroes of India’s growth story, these entrepreneurs share their journey to success and how IndiaMART helped them scale their business effectively with the reiteration of ‘#IBelieveInIM’.

The campaign kick starts the New Year on a note of promise and positivity and will run for 21 days across digital platforms including Facebook, Twitter, and YouTube among others.

On the launch, Dinesh Gulati, Director, IndiaMART said, “By coming on board with IndiaMART, we have enabled the MSMEs of India with an Opportunity to Innovate. Through the launch of this digital campaign, we want to showcase the pride our customers take in associating with IndiaMART. As their business growth has multiplied over the years, their belief and trust in us has grown even stronger. SMBs see the highest Return on Investment with IndiaMART with an increased profitability and wider geographic reach.”

This video also talks about how coming on to the online platform has helped SMEs to acquire new businesses, higher lead generation and also export their products.