Gionee announces its first flagship of the year 2017, Gionee A1. The new A1 smartphone offers longer battery life with quick charge and enhanced picture quality to capture great selfies. Equipped with a 16 MP front camera, a 4010 mAh battery, A1 is also loaded fingerprint unlock and runs on Android 7.0 Nougat with Amigo 4.0.
Gionee also unveiled #Selfiestan, a new world of selfies that celebrates inclusiveness of varied expressions of today’s Hindustani. The unique campaign #Selfiestan is targeted at the growing breed of selfie enthusiasts in India. From being once considered a narcissistic act, selfies have undergone a socio cultural shift in the country to be the most powerful tool of inclusive expression.
The #Selfiestan campaign features Gionee’s Brand Ambassador Alia Bhatt welcoming all to a special world where people can express themselves freely through selfies. The campaign is on air across all major music channels, radio stations and YouTube.
The front 16 MP camera comes with a customized selfie flash to spread light onto faces more evenly and softly. The soft lighting effect is able to enhance facial complexions, giving users a natural glow and rosiness. Gionee’s independent facial enhancement algorithm automatically detects a user’s face and applies custom beauty settings. Powered by 4-cell technology, the front camera captures more light than before resulting clearer and more beautiful selfies
In addition to longer battery life, Gionee A1 also features Ultrafast charging capability which gives users 2-hour talk time in just 300 seconds of faster, safer and worry free charging.
The A1 runs on an Octa-Core 64 bit process, powered by a 4 GB RAM and 64 GB internal storage (Expandable up to 256GB). The A1 is equipped with fingerprint sensor, unlocking the phone in just 0.2 seconds. For the humid Indian conditions, the sensor unlocks the device even with moist fingers. The fingerprint sensor also activates ‘Edgebar’ allowing users a hub for quicker access to their favorite apps.
A1 boasts a full metal body made out of A6000 aircraft grade material that is used in making premium cars and aircrafts. 4G and VOLTE enabled smartphone also offers a host of amazing features such as Split Screen, Maxx Audio, Virus detection amongst other key features.
Pre-booking for A1 starts from March 31 onwards. Pre-booking customers will be offered a two-year warranty along with a JBL headphone or a Swiss Military Bluetooth Speaker.